8 minutes | Monday, 9 June 2025
With this being her ninth store, Emma shares her journey and the heartfelt philosophy behind her brand: fashion that brings both comfort and confidence.
From effortlessly smart to beautifully casual styles, Emma’s collection is designed to make you feel amazing in your skin. We also chat about her handpicked range of stunning accessories, and the care she puts into training her staff to ensure every shopping experience is joyful and personal.
Join us for a conversation filled with passion, purpose, and style – and discover why Busby & Fox is more than just a clothing shop.