A heartwarming new Christmas song, brimming with festive cheer and celebrating the picturesque beauty of the Cotswolds, has been launched worldwide.

The song will reach listeners in over 150 countries, delivering a joyful melody infused with the charm, history, and spirit of one of England's most beloved regions.

Cirencester, often referred to as the "Capital of the Cotswolds," takes a starring role in the lyrics as one of only six locations highlighted in the track. Its iconic Parish Church is featured in a special section of the song, paying homage to the town's rich heritage and its timeless holiday appeal.

This project, supported by Cotswolds Tourism, is more than just a song - it’s a celebration of the Cotswolds and an unprecedented opportunity to showcase the area to a global audience. 

Through its vivid imagery and lively tempo, the track captures the essence of the region, from rolling hills and historic villages to bustling market towns like Cirencester.

Cirencester Radio's Business Correspondent has been speaking with Steve Banyard from Red, White, Blue Music, which is behind the song.

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